Ethan McCarty

Digital strategy | Social business | People-centric biznology

IBM Design Lab — day three

On Friday we had some important visitors at the Design Lab — IBM’s SVP of Marketing and Communications, Jon Iwata, IBM’s VP of Marketing, John Kennedy and the founder of SY Partners, Keith Yamashita.  The three of them had a walk around the Lab with Ben Edwards and met some of the teams doing work here.  I caught the teams on video along with some reactions from Jon, John and Keith…the video’s about 6 minutes long and gives you an idea of some of the projects we’re working on here.

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